Research can be misleading. Small sample sizes, non-representative participants, poorly designed questions and biased …
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Raise your voice.
Impartial advice. | Inspiring fundraising.
Amplify Fundraising.
Amplify helps passionate organisations reach ambitious goals. As individual giving specialists, we provide fundraising consulting and program development across all revenue streams, from board development and strategic planning, to team mentoring and campaign management.
We design solutions to suit your specific needs. There is no cookie-cutter. You can count on expert advice, honest opinions and practical solutions to guide your decision making.
If you are passionate about your vision, Amplify will help you get there.
fundraising strategy
Amplify will help you define your fundraising + communication goals and develop a strategy that will get you there.
Programme development
Turn your strategic fundraising goals into a business plan that will deliver your annual revenue objectives.
Campaign Management
Partner with Amplify to develop and manage your campaigns, apply best practice fundraising tactics, grow competence + confidence in your team.
Fundraising Assessment
Review your strategic approach, vision, culture, structure, resources + capacity to maximise your fundraising programmes.
Amplify articles.
Fundraising insights, opinions, news + articles.

Checklist to help fundraisers evaluate research
• Does the research draw from multiple sources, or does it rely on a single study to make assertions? • Was the research …
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#GivingTuesday: Why aren’t Aussies and Kiwis getting on board?
Global Trends in Giving: What Australian + New Zealand charities need to know (and the opportunity for GivingTuesday …
Read the article about #GivingTuesday: Why aren’t Aussies and Kiwis getting on board?

Great Expectations + Poor First Impressions
While much has been written about effective supporter engagement and donor care, fewer words have described how new donors …
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My Ungratifying Experience: giving $25 to 40 charities
The experience of giving to charity should be uplifting. Every donor should be made to feel special. Unfortunately, that's …
Read the article about My Ungratifying Experience: giving $25 to 40 charities

Hunting Your Regular Giving Monster – No Silver Bullet Required
Regular giving success is about strategy, effort, time and patience. While some fundraisers and board directors seek a silver …
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"Paul was a absolute pleasure to work with and a strong team player. He was very client-orientated, always pushing for the most effective solution the agency could deliver to meet the needs of the client's brief. Paul is passionate and enthusiastic about charity fundraising and I would recommend him to anyone."
Marcella McGing, Fundraising Project Lead
Stroke Association, UK"Paul is truly a very knowledgeable and insightful fundraiser. He has a thorough knowledge of all elements of a successful program across the sector, but most importantly is able to identify and focus his support in areas of greatest need."
Kate Hoelter, Head of Relationship Fundraising, Plan International Australia
Plan International Australia"Paul is determined, analytical and focussed on results but always respectful of our brand and our values. He’s genuinely interested and involved in a range of social issues and his motivations come from the right place."
Adam Drinan, Senior Manager, Individual Giving
Cerebral Palsy Alliance"Paul helped Plunket across a number of programmes including regular giving, donor development, and acquisition and over that time his advice has helped to improve fundraising tactics, budgets and overall results. His insights across strategy have helped to convince the organisation of the value and potential of fundraising as a driver of growth."
Carolyn Mettrick, Head of Marketing and Fundraising, Experience Wellington formerly Head of Funding, Sponsorship and Brand Plunket New Zealand
Experience Wellington"Paul has had an extraordinary impact on our organisation’s fundraising and built a strong and lasting foundation for development. His mentoring style, honest feedback and pertinent advice enabled us to make a significant growth in our income last year. The value in working with Paul is not just in the money earned, but in the lessons learned along the way."
Savin Prasad, Fundraising Manager
Anglicare